Autoscheduling

  • Question
  • Updated 2 weeks ago
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I'm looking for some more information on how the (very useful!) autoscheduling feature determines the best times to post, how often the calculations are redone, etc. Can someone point me in the right direction? Thanks.

Mark Pack

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Posted 1 year ago

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Luis O Maymi, Champion

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The Auto schedule tool determines the best times the more you use it. From my understanding this best time algorithm will be based on the tweets that get more engagement at specific times. By engagement it could be the amount of RT, replies, favorites and clicks the tweet gets from your follower at certain hours. After several times of use it will program itself to send your tweets at your best times. Although there is no way of knowing exactly at what times is still a useful tool.

@HootBulk | Free Excel template for Hootsuite Bulk Scheduler | http://ow.ly/fL4ms

Mark Pack

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Yup, that's my reason for asking Luis. There are lots of ways it could be done (e.g. does it try to prioritise the audience, the number of @ replies or the number of retweets?) and so it'd be very useful to know a bit more about what choices the programmers have made.

Mary Ellen

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Also, does it take time zones or previous manual scheduling patterns into account? Although I am on the West Coast, most of my tweets target the East Coast, so I have been using the manual scheduling. I am just curious if, over time, it would be beneficial to use the auto scheduler.

Luis O Maymi, Champion

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Hi Mary

Honestly I don't know if it consider previous manual scheduling. As for time zone I think it analyze the best time were most of your followers interact, maybe combining the timezone into a single time. I'm just theorizing here because I don't know how the auto schedule was programmed. I personally use it as a way to easily send a tweet at a random time, with hopes that random time will get me more engagement. Is a good tool to use from time to time.

@HootBulk | Free Excel template for Hootsuite Bulk Scheduler | http://ow.ly/fL4ms

Mary Ellen

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Thank you, Luis, for the response!

Billy Zachary, L.Ac.

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Are there any settings we can tweak on auto scheduling? I'd like to have my posts spread out more, or set a max/day.

Luis O Maymi, Champion

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The autoschedule does not have any settings for you to change. Just ON/OFF. If you want to spread your post, with a max/day, the bulk scheduler tool is ideal. Check out Scheduling in Bulk with Hootsuite (Complete How-to Guide) for more information on how to bulk schedule.

@HootBulk | Excel template for Hootsuite Bulk Scheduler | http://ow.ly/fL4ms

Nicholas Peciaro

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Is there a way to autoschedule for days other than today? For instance, if today is Sunday can I autoschedule a message for Tuesday so that the message posts on Tuesday at whatever time Hootsuite finds most optimal?

This reply was created from a merged topic originally titled
Autoscheduling for future days.

Tarik Ganibegovic, Official Rep

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Hello Nicholas,

Thank you for your inquiry.

Currently, Autoscheduled messages cannot be optimized as per your description. Specifically, Autoscheduler looks at your personal history to determine sharing patterns from your past and post content accordingly whilst also looking at your followers feedback.

If you would like to schedule a message based on certain times, you can manually schedule your message instead. Here's how:
http://help.hootsuite.com/entries/215...

I hope this helps.

Tarik | @HootSuite_Help | HootSuite Help Desk - http://ow.ly/dBnBz

Matt

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Hey,

If I have messages scheduled, do I need to have the application open in order for it to work or can I have it closed? Also, is there anyway I can post in multiple groups through your iPhone app, I just recently downloaded it, and that would be a great feature if you can do that.

Thanks,
Matt

Ronald Peters

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When we schedule a tweet with auto-scheduling it appears in the scheduled messages stream. After the message is sent, does it get removed from the cue? or does it just keep getting re-sent?

Ronald Peters

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For Hootsuite auto-scheduling... When I post a message and set it on auto-scheduling it shows up in the scheduled message cue. Does it go away after being actually posted or does it remain in the cue and get automatically resent time after time?

Are there more details on the auto-scheduling feature published somewhere?

This reply was created from a merged topic originally titled
Auto-schedule - more info needed....

Sarah

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Hi Ronald!
The message will only get sent once. You can preview or change the time the message is sent by going to the Publisher (left hand side).
Hope this answers your questions, please let me know if I can further assist!

Sarah | @HootSuite_Help | HootSuite Help Desk - http://ow.ly/dBnBz

Jay Shah

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Hi, I was wondering if I can upload the entire month's posts and use Auto Scheduling? Does that mean the feature will auto schedule the posts to run all on one day or will it spread them across the month? Can I auto schedule the outgoing post for a particular day? Say only two posts per day? etc..

Look forward to your reply,

Best Regards,

Jay

Sarah

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Hi Jay!
My apologies for missing you! If you enter the entire month's posts with Autoschedule, it will continue to fill up spaces on each day until it's full, and then jump to the next day. At this time, there's no way to set a number of posts per day.

Once you've scheduled, check out your queue in the Publisher. If you click on the calendar view, you can drag and drop around the scheduled messages to change the date and time.

Let me know if this helps! I'd be happy to further assist.

Sincerely,

Sarah @HootSuite_Help - http://hootsuite.com/help

Jonella Culmer

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If I autoschedule a tweet in the morning, will it go out that same day based on time, or whenever it chooses? Like two or three days in the future?

Thank you!

Sarah

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Happy to hear you're excited about Auto Scheduling! I'm sorry I missed your reply, but I'm happy to help. Usually it's that same day, but it can get pushed to future days if an 'optimal' time can't be found.

You can view the queue for scheduled messages through the Publisher, accessible on the left hand side of the dashboard.

Hope this helps!

Sarah | @HootSuite_Help | HootSuite Help Desk - http://ow.ly/dBnBz

Kim Møller-Elshøj

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I have the same questions/concers as Mark Pack. http://gsfn.us/t/3h21f

However, I really don't feel that they have been properly addressed/answered in this thread so far, which feels a bit disappointing.

I think AutoSchedule is a GREAT idea - on face value.
However, in order for me to use AutoSchedule I need to trust it. Before I feel I can trust it, I will need to know its inner workings and exactly how intelligent it is:
1. How exactly does AutoSchedule determine "the best time" to post my update?
2. How is "the best time" defined and determined?
3. What specific factors does AutoSchedule take into account to match that point of time? (I dream of a full overview!)
4. What are AutoSchedule's shortcomings and pitfalls?

As you see, I'd really appreciate an in depth rundown of how AutoSchedule exactly works.

And I have read many a post on the Hootsuite blog, but none of them have satisfied me - mush like this topic thread.

I wonder: "Won't they tell us? Is it too secret?", but then I ponder: "That can't be it. They preach openness and transparency, so they probably just haven't gotten around to it yet."

Which is it gonna be? ;-)

Jon Parker

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Yes, please explain the algorithm and rationale, HootSuite!

branokral@gmail.com

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I'm soooo down to learn that too. Buffer and Tweeriod have done that kingly: http://blog.bufferapp.com/how-to-twee...

Tyler Linahan

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This reply was created from a merged topic originally titled
Autoschedule Glitch!.


When I Autoschedule a post, the earliest date is set to more than a week in advance. The reason this happened is because I had dozens of tweets autoscheduled which I deleted... Autoschedule spaced out these tweets into about a week's time. I deleted all of these tweets, leaving the Autoschedule queue empty, but when autoscheduling a new tweet, the earliest one is scheduled to post at the time it left off before.

This is a bit difficult to explain in writing, please let me know if you can't understand! I just want to be able to auto schedule a new message and not wait a week and a half before it posts. I can always change the post date afterward, but I want it to be set automatically.

It would also be great to customize autoschedule settings into choosing time increments, etc.

branokral@gmail.com

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I think you'd stir up a lot of buzz by opening up the AutoSchedule algorithm, people would appreciate it so much that they'd love sharing the value of knowing and you'd run a good chance of a blog post on that going super viral. Please let us all know more about it, using HootSuite will bring more fruit knowing stuff like that!

If there's an explanation of the algorithm somewhere out there already and I'm still missing it, please hit me up with a link pretty please :)

Jane Maati Smith

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I auto scheduled 3 posts, and they all posted within an hour. In order to make this really useful, and save time, looks like I would have to que up HUNDREDS of posts, and maybe that would spread out over more than 2 days. Not really saving me time, I can sit here all day, and post 3X or more per hour directly from Face Book.

Gary G. Naeyaert

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Sarah -- Is there a way to autoschedule tweets to repeat every week?

Matthew Hall

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I've asked that before and they said no. But that's because Twitter and the like block duplicate tweets anyway. You'll have to write varying versions of your tweets and manually schedule them I think.